Consultant’s Corner: Polarized Sunglasses

It’s hard to put into words what WTA consultant Mike Mason meant to WTA. He was far from “just a consultant” or a butt in a seat here. He was family. He was reliable in every sense of the word: a steady hand, a loyal friend, and the kind of person who brought warmth and laughter wherever he went. Mike lived his life with quiet strength, humility, and genuine kindness that touched everyone around him.

Born on October 20, 1963, in Kearney, Nebraska, Mike grew up with an undeniable zest for life. He was an athlete, a musician, and above all, a friend to many. After graduating from Sidney High School in 1982, he began what became a lifelong career tied to the outdoors.

Mike spent 35 years at Cabela’s, working his way up from the loading dock to purchasing agent, a role where his passion for fishing found a perfect home. Later, he joined Worldwide Trophy Adventures, where he continued to share his expertise, humor, and heart with his colleagues and clients.

Mike passed away on October 5, 2025, just shy of his 62nd birthday. His life was full, rich with friendships, family, and a love for nature, golf, and Nebraska athletics. He lived independently but never alone, surrounded by the community and people who meant the most to him.

At WTA, Mike was more than a coworker. He was a friend, mentor, and bright spot in every day. We hope that sharing these reflections helps you feel just how special Mike was to our WTA family and how much he will be missed.