Book Your Adventure
1-800-346-8747

Blog Posts > News > Mark Peterson to Acquire Control of Redy Nutrients

Mark Peterson to Acquire Control of Redy Nutrients

WTA Team

| February 27, 2017

WTA Team
February 27, 2017

Mark Peterson, CEO of Worldwide Trophy Adventures, hunting consultant, big game hunter, and outdoor personality, is set to acquire a controlling stake in Redy Nutrients. Redy Nutrients is a new supplement line designed by outdoorsmen, for outdoorsmen and women. The research & development of these supplements was completed over several years by current owner, Donnie Howell, an avid outdoorsman and hunter. They are designed with no fillers, no proprietary blends, and no guesswork.

For the past year, Peterson has used Redy Nutrients in his preparation for and during hunts to keep his strength and energy up. Seeing the benefits himself, Peterson has decided to invest in the company. With his controlling stake, Peterson will look to expand Redy’s presence in the world—not only among outdoor enthusiasts, but also with fitness fanatics. “This is a great company that I believe in because their products are the best in the industry and are proven to make your body work optimally,” Peterson said. “I have tried many other fitness supplements, and none have worked as well for me and my crew as Redy’s product line.”

Current owner Donnie Howell will remain with the company as Manager. “Redy is excited and proud to partner with Mark Peterson and his team. Mark and I have the same passion for hunting and fitness. We plan to use that passion to provide the hunting and fitness industries with premium quality and cutting edge products.”

Look for more information about the acquisition in the next few months from Peterson’s social media pages and learn more about Redy Nutrients at http://www.liveredy.com/.

About Mark Peterson

Growing up near Lake Michigan, in the rolling hills of Oceana County, Mark developed a love and passion for hunting and the great outdoors at an early age, fostered by his father, who was an avid wingshooter. Starting at age 4, Mark went wilderness camping with his father in 12” of snow during January. With only a candle for heat, Mark listened to hunting tales from around the world and dreamed that someday he would create stories of his own.

For the past two decades, Mark’s hunts have continued in his native Michigan but also expanded to other areas around the world. In 2013, he completed his Grand Slam of North American sheep.

In early 2013, Mark decided to leave his family’s fruit farming and processing business to turn his passion into his full-time job. Mark now spends about two-thirds of his year out in the field. When he’s not in the field, he is building his businesses. He is now Co-Owner & CEO at Worldwide Trophy Adventures, Co-Owner of Rusted Rooster Media & Hatch Marketing Group, Co-Owner of Whitaker Brothers Hunting Company, Co-Owner of Salt River Outfitters, Co-Owner of Goose Haven Canada, and part-owner of The Wildlife Gallery. He is also the Host of Cabela’s Instinct: Expedition Series on The Sportsman Channel. He is currently working on his Super Slam and aims to complete it in a few more years. He continues to hunt with his father, who has appeared on Mark’s television shows with him. And soon, you’ll see 3 generations of Petersons out there, hunting and enjoying the outdoors together.

For more information, visit www.markvpeterson.com or find him on social media:
Facebook: @MarkPetersonFanPage
Instagram: @MarkPetersonFanPage
YouTube: @MarkVPeterson
Twitter: @MarkVPeterson

Media Contacts:

Grant Boring
Creative Director & Field Producer
231.450.2200
info@mvpoutdooradventures.com

Jess Schmidt
Marketing & Advertising Lead
435.214.2959
info@mvpoutdooradventures.com

***

Recent Articles

Apply for Alaska’s Most Coveted Tags

Eric Pawlak November 24, 2025

Remembering Our Dear Friend, Mike Mason

WTA Team November 18, 2025

Limited-Entry Alaska Dall Sheep: North America’s Pinnacle Hunt

Eric Pawlak November 5, 2025

Alaska

Black Bear

Apply for Alaska’s Most Coveted Tags

November 24, 2025

Remembering Our Dear Friend, Mike Mason

November 18, 2025

Alaska

Dall Sheep

Limited-Entry Alaska Dall Sheep: North America’s Pinnacle Hunt

November 5, 2025

Apply for Alaska’s Most Coveted Tags

Most sportsmen don’t think of the draw when contemplating a hunt in Alaska. That’s because, for most of the big…

Limited-Entry Alaska Dall Sheep: North America’s Pinnacle Hunt

As the December 15 deadline to apply for Alaska’s most coveted big-game tags approaches, one opportunity stands above all others: limited-entry Dall sheep. If you’ve ever dreamed of pursuing this iconic high-country species, now is the time to apply.

Why this Hunt Matters More than Ever

In the not-too-distant past, Alaska suffered back-to-back-to-back severe weather events that dramatically impacted Dall sheep populations across much of the state, resulting in fewer over-the-counter opportunities and even closures. Hunters have been forced to look to Canada, where hunts are now largely sold out through 2027 and prices have surged beyond $60,000. Even at such outrageous prices, availability is scarce.

This shift has made Alaska’s limited-entry draw areas for Dall sheep one of the most valuable options left for serious hunters. With hunts priced between $28,000 and $35,000, applicants can still access very high-quality white sheep at nearly half the cost of Canadian alternatives.

Exceptional Success Rates

Despite the challenges statewide, the limited-entry regions—managed by very conservative tag allocations—continue to produce outstanding results for the lucky applicants of WTA TAGS:

100% shot opportunity during the past three seasons,
90%+ harvest rates on mature rams,
Some of the largest Dall rams in North America.

For those willing to embrace the physical challenge, this hunt represents the ultimate North American mountain adventure.

Why…

Against the Odds: Drawing Back-to-Back Sheep and Goat Tags

Drawing a sheep tag with 1-in-5,300 odds is amazing. Drawing a mountain goat tag the next year? That’s lottery luck. That’s why it didn’t seem real when my WTA consultant, Jordan Roche, called me two years in a row with that news!

I’d been working with Jordan at WTA TAGS for about five years, letting him manage my hunting applications in multiple states while I focused on staying in shape for whatever hunts might come through. When he called about the Tok Range Dall sheep tag (the only non-resident permit out of 10 total), I knew it was special.

After the excitement of drawing my tag settled in, it was time to find the right outfitter to make my hunt a success. WTA recommended one of their top partners for that area and handled every detail. My outfitter made it clear: this would be a backpack hunt in some of Alaska’s toughest sheep country. At 64, with two hip replacements, I can’t run anymore. But I can hike. So that’s how I prepared—I hiked mile after mile with a weighted pack, knowing the Tok doesn’t care about age or medical history.

We went in a day and a half before the season opened and spotted a band of 14 rams, including one heavy-horned giant that immediately caught our attention. Then Alaska did what Alaska does best. Weather rolled in, the rams vanished, and we spent the three days scouring valleys and ridges to find them again.

When we finally relocated them, we had to break camp and make a major move. After a full day’s work, we spotted six rams bedding down as evening fell. The next morning, we made our play.

The wind that day was unlike anything I’d ever experienced. It sounded like a freight train roaring up the mountain; gusting, dying, gusting again. At 320 yards, I had to time my shot during the lulls. My first shot went wide in the wind. The second shot dropped him—a beautiful 39″ ram. Honestly, I didn’t care about the number. That’s not why I hunt. I’m in it for the experience and a good animal. This ram was both.

The pack-out was its own adventure. We crossed the glacier-fed Tok River multiple times before Matt showed up with a Korean War-era military vehicle that could go just about anywhere. After nine days in the mountains, that slow, bumpy ride was a step up from travelling another 10 miles on foot. This was a trip I’ll never forget.

When Jordan called me in February 2025 to tell me I’d drawn a mountain goat tag, I actually laughed. “Figure out something for next year,” I told him, knowing the odds of a three-peat were one in a million. But first, it was time to prepare for my goat hunt.

I flew into Homer at the end of August, expecting to start hunting on Tuesday. By Monday evening, my outfitter, Paul, was warning me about the incoming weather. “We might not get you in until Friday,” he said. He wasn’t kidding. We sat through three days of howling wind, driving rain, and zero visibility before finally getting our chance.

Paul operates from a landing craft that serves as a mobile base camp. But getting from sea level to where the goats live? That was the hardest climb I’ve ever done, and I’ve completed five sheep hunts.

It was only 1,500 vertical feet, but every step came wrapped in devil’s club thorns, soaking brush, deadfall, and rain-slicked cliff bands. We hiked for what seemed like an eternity before stopping for the night to set up camp.

The next morning changed everything. Once above that coastal jungle, the alpine opened up to reveal why we’d suffered through that brutal climb. There were mountain goats everywhere. Good billies. The kind that makes you forget about devil’s club and exhaustion.

I took my billy on August 30, the first day of actual hunting after being sidelined due to weather. While packing him out, we witnessed something I’d never seen: ravens harassing a billy goat. They would swoop within inches of his head, and he’d swing his horns, trying to knock them away. Paul had told me about this strange relationship between ravens and goats, but seeing it firsthand was incredible.

The trip down gave us one more show. A black bear, fat from gorging on berries, army-crawled through the blueberry patches, entertained us from 400 yards away. I had a bear tag, but watching him was worth more than any trophy. Crossing salmon-choked streams on the way out completed the full Alaskan experience.

Both hunts worked because of solid preparation and connections with the right team. Jordan, my WTA consultant, had been helping me strategically build points and select units for years. When the draw results came through, WTA’s network meant proven outfitters were ready and handled every detail. They provided thorough gear lists, arranged logistics, and coordinated air charters. Everything was dialed in.

Some guys chase record books. Others chase hunting milestones. I finished my slam in 2019 with a desert ram, but what excites me most these days is the experience—the hunts that test you, humble you, and stay with you long after the pack is unloaded. When you work with the right people and put in the preparation, amazing things can happen. Jordan’s already working on my applications for 2026, so we’ll see what adventure comes through next.

Contact WTA TAGS to learn more about drawing the tags of your dreams: 1-800-755-8247.

Get Started with WTA TAGS